Local SEO Guide

When customers search for products and services, they are looking for the best local solutions available nearby. For example, brick-and-mortar shops with physical locations like electrical services, dry cleaning services, grocery stores, dentists, pharmacists. If you are offering such solutions and services, you would want your business to rank at the top on Google for these local customers. To achieve this, you need optimize your website for local SEO and get increased traffic and leads from local search. Get started with these 10 Local SEO Guides:

1. Comprehensive Guide to Local SEO by Hubspot

Local SEO Guide by Hubspot

Hubspot’s extensive guide to understanding local SEO provides an in-depth understanding of what it’s all about and how you can use it to reach customers that use local search for their daily needs.

2. The Definitive Guide to Local SEO by SEJ

Local SEO guide by SEJ

This definitive guide from Search Engine Journal explains in detail why local SEO is important, how you can use it effectively and make the most out of it.

3. Ultimate Guide to Local SEO by Backlinko

Local SEO guide by Backlinko

Backlinko’s ultimate guide to local SEO focuses on three aspects – 1) How to rank in the 3-pack 2) How you can build NAP citations 3) How to optimize your GMB profile

4. Local SEO Learning Collection by Moz

Local SEO Guide from Moz

This is a comprehensive learning source by Moz that provides numerous links to articles, PDFs, ppts, and videos revolving around local SEO that can help you start from scratch and become an expert in the field.

5. Complete Guide to Local SEO by AHREFs

Local SEO Guide from AHREFs

AHREFs guide to local SEO lists out all the strategies and concepts you need to know in painstaking detail so that your website ranks high not only for Google, but also Bing, Apple Maps and other local search engines.

6. The Ultimate Guide to Local SEO by The Hoth

Local SEO Guide by The Hoth

In this ultimate local SEO guide by The Hoth, you get detailed instructions and information on how to rank on Google, use GMB to show up on Google maps, how to build NAP citations and business listings and more.

7. Simple Guide to Local SEO by BrightLocal

Local SEO Guide from Bright Local

In BrightLocal’s simple guide to local SEO, you understand what local search optimization is, and how putting yourself on the map using local SEO can significantly help your brand’s visibility.

8. Local SEO Strategy Guide by Paldesk

Local SEO Guide from Paldesk

This complete guide on local SEO by Paldesk emphasizes how people are using Google more and more for local search queries, and how you can optimize your website to attend to these customers based on location.

9. Complete Guide to Local SEO by Fatjoe

Local SEO Guide from Fatjoe

Fatjoe’s complete guide to local SEO outlines a detailed roadmap where you can learn everything about local SEO, optimize your business for local search, and get the most out of it.

10. Beginner’s Guide to Local SEO by Cyberclick

Local SEO Guide from CyberClick

This beginner’s guide to local SEO helps you craft your SEO strategy for local markets and describes different tools and tips to help you optimize your website and get to the top of the Google rankings.


Your efforts to boost local SEO won’t be fruitful enough if you don’t invest time in resolving the technical SEO errors on your website. Here are 10 Technical SEO Guides to help you out.