Link Building Guides

Link building is one of the key factors that governs the Google SEO ranking of your website. You can create amazing content, invest in gorgeous creatives and optimize your web pages for different high-volume keywords, but your SEO efforts won’t amount to much if your website does not have authoritative backlinks or gets referral traffic. While Google keeps changing its algorithm from time to time, building links always remains a crucial tactic to rank high on the search engine.

However, this doesn’t mean you should engage with spammy sites and resort to black-hat SEO to get a deluge of links for your website – this will get you banned from the search engine. Getting authoritative link should be an organic process and a certain approach should be adopted to get quality links. Here is a definite list of the best link building guides available online:

1. The Link Building Guide from Moz

Link Building Guide

A part of MOZ’s Beginner’s Guide to SEO, this comprehensive link building guide provides step-by-step details on the entire link building process – from explaining what top quality links are, to link building efforts and how you can improve the quality of links for your website.

 2. The Noob’s Guide to Link Building by AHREFs

Link Building Guide by AHREFs

AHREFs guide to link building for SEO lists the importance of building quality backlinks for your website, the best strategies to do so, and the future ahead.

 3. The Ultimate Guide to Link Building by Riserr

Link Building Guide Riserr

This guide is part of a series of articles on SEO by Riserr. It outlines how link building strategy is more important than ever in the current era and lists out the tolls and tricks to build high-quality links.

 4. The Definitive Guide to Link Building by Backlinko

Link Building Guide from Backlinko

As the name suggests, Backlinko specializes in creating authoritative back links for your website. Needless to say, this is one of the best resources for learning everything you want to know about building quality links.

 5. The Complete Link Building Guide for SEO by SEJ

Link Building Guide 2020

Search Engine Journal brings an extensive guide to help you understand how to build the most effective links for your website. It is extremely detailed with 39 chapters and you can download a PDF if you wish to read it offline later.

 6. Link Building for SEO by SEMRush

Link Building Guide from SEMRush

SEMRush’s SEO tool is used widely across the world by business, agencies and individuals. So they have to stay updated with the latest tools and tactics that are actually effective in improving your website’s rank. Due to these – their link building guide becomes a must-refer resource.

7. Building Quality Links for SEO by Wordstream

Link Building Guide from Wordstream

Learn the ins and outs of link building and optimize your website for SEO even more with this link building guide from Wordstream.

8. Link Building Techniques by Mangool

Link Building Techniques by Mangool

A list of more than 60 techniques that detail how link building can be done for your website in various ways. A top-notch resource from Mangool.

9. The Ultimate Guide to Link Building for SEO by Single Grain

Link Building Guide for SEO

While detailing the strategies for effective link-building, Single Grain also touches upon the kind of content that helps you easily get authoritative links over time. A highly useful guide that helps provide you more context to your activities.

10. Beginner’s Link Building Guide from Page One Power

Link Building Guide by Page One Power

With interesting graphics and images, this link building guide from Page One Power serves as a comprehensive resource that teaches you to build quality links from scratch.


There are a host of factors essential to the success of an SEO, and none is more important than keyword research. Here is a list of keyword research guides to help you get started.