Category: Templates & Resources

Google Ads, formerly known as Google Adwords, is one of the most important tools used in digital marketing campaigns. Whether you are looking to generate traffic, drive leads, boost visibility, or establish your brand presence, your strategy isn’t complete unless you are displaying your wares on the Google ads network. Google Ads primarily consists of…

Creating an email marketing campaign requires a lot of effort and coordination amongst different teams. The marketing team strategizes the goals of the campaign, the content team creates effective email copies to grab the attention of the readers, and the creative and development teams offer this content in the most streamlined, effective, and eye-pleasing manner.…

Before you get down to creating your content, you need to plan accordingly to get the most effective results. SEO is usually the first step towards getting your content to reach the maximum number of people, and for it to happen, you need to do in-depth keyword research around your target audience and grow your…

Marketing goals must always be measurable. From paid ads and SEO campaigns to marketing qualified leads and web analytics, you need to provide hard stats on your efforts and the value you are providing. Especially with SEO, it is critical to report the correct data on organic traffic, engagement metrics, conversions, rankings, competitive research, and…

Looking for free content calendar templates? Keen to create a powerful content marketing plan for your campaigns? You’ve arrived at the right place. If you’re a content marketer, it’s important to plan out your entire content strategy for the year in order to meet deadlines, stay organized, and improve productivity.  To create a roadmap for…