7 Free Email Marketing Report Templates You Should Use

Creating an email marketing campaign requires much effort and coordination among different teams. The marketing team strategizes the campaign’s goals, the content team creates effective email copies to grab the readers’ attention, and the creative and development teams offer this content in the most streamlined, effective, and eye-pleasing manner. However, all your efforts will come to naught if you can’t measure the performance of your email campaign. For instance –

  • How many signups did you get?
  • What was your email open rate? Click rate? Bounce rate? Conversion rate?
  • How many readers are unsubscribing from your emails?

You can get a fuller picture of your email marketing efforts by tracking different metrics. This is achieved by collating the necessary data through free email marketing report templates. Here are a few email marketing templates (which are free) to get you started:

1. Free Email Report Template from Bizibl

Demonstrate the value of your email marketing campaign with this free email report template from Bizibl. With different sections highlighting numerous metrics, you can customize this report and use it repeatedly by saving the blank template.

2. Email Report Template (Free Excel) from Sendinblue

Email Report Template from Sendinblue

Track and analyze the performance of your email campaigns according to different KPIs with this free email marketing dashboard template from Sendinblue.

3. Free Email Marketing Report Template from Coschedule

Free Email Marketing Report Template from Coschedule

Coschedule offers many email marketing templates, in which the report template is included in the form of a PowerPoint file. Free to download!

4. Email Reporting Template from Emfluence

Email Report Template from Emfluence

Emfluence helps you build a customized email reporting template that tracks and compares the performance of various email marketing campaigns against benchmark data. Its free email report template allows you to start from scratch and build along your KPIs and current metrics.

5. Free Email Marketing Report Template (PowerPoint) from SlideGeeks

Free Email Marketing Report Template from SlideGeeks

This free report template from SlideGeeks covers nine stages of the email marketing process – email marketing, consultation, maximum response, database integration, copywriting, list building, delivery optimization, content development, campaign development, and return on investment.

6. Email Marketing Report Template from SmartSheet

Email Marketing Report Template from SmartSheet

Track and measure the performance of your email marketing efforts by analyzing leads, subscribers, and other performance indicators. Get a crystal clear idea of what needs to work effectively to achieve your goals and what adjustments you can easily make.

7. Free Email Marketing Template from Dasheroo

Track your email analytics and use popular email marketing applications like Campaign Monitor, Aweber, Constant Contact, and MailChimp through this free template from Dasheroo.


Email marketing is an important component of your overall content strategy. To take the first step, create an effective content calendar aligned with your business goals. Here is a list of FREE Content Calendars you should use to kickstart your goals!

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